Five Words
We're visual storytellers, and storytelling is all about simplicity. For every project we undertake, we identify five keywords that infuse every element of the endeavor.
Here are ours.
Real
Esse quam videri ("To be rather than to seem") is a simple mantra that says volumes. (It's also the North Carolina state motto, where we both came up) More recently, "Be true to yourself and you will never fall" (Michael Diamond) are words we live by.
Intentional
We're not here by accident; we're filmmakers because we choose to be. Our past lives as a doctor and a behavioral change consultant have instilled in us a work ethic, an appreciation for our craft, and a drive to act with intention. Our filmmaking reflects that.
Soulful
Philosopher James Brown (RIP) had much to say about soul, but he never defined it. And if the Godfather didn't, we're not even going to try. Fortunately, it doesn't need definition; it's something you feel and understand, and it's what we strive for in our lives and work.
Aesthetic
We prioritize substance over style, but style is pretty damn important. We've both spent a lot of time behind the lens and we are particular about aesthetics. We're not content to convey the world as it is, we're trying to convey it as it could be.
Inspired
Inspiration (literally, breathing in) gives life. Every film starts as a simple idea, and our goal is to faithfully transfer that original vision to the viewer. Let us work with you to bring your film into reality and share it with the world.
"Inspiration, move me brightly. Light the song with sense and color, hold away despair."
(R. Hunter)